The Optical Networking and Communication
Conference & Exhibition

San Diego Convention Center,
San Diego, California, USA

Public Relations Opportunities

The OFC PR Team offers a number of value-add opportunities for its exhibitors. We encourage you to take advantage of these offerings to maximize your presence at the conference.

 

White Paper Posting

Maximize exposure for your company’s white papers. Submitted white papers will be posted on the OFC website, promoted on Twitter and LinkedIn and distributed in the on-site Media Center. To submit your white paper, please forward it as a PDF to ofc@wilkinson.associates. White papers will be accepted through 12 March 2020.

 

Guest Blog Submissions

Promote your company’s expertise by contributing to the OFC conference blog. Please contact Leah Wilkinson at ofc@wilkinson.associates for more information and blog entry guidelines. We can work with you to determine an appropriate blog topic - examples include viewpoints on the state of the industry, perspectives on exhibiting, hot topic areas (e.g. SDN, NFV, cloud computing, optical packet switching,), etc. The blog is actively promoted to all attendees and prospective attendees. Here are a few examples.

 

Exhibitor News Distribution and Online Press Kits by Business Wire
Click here to view Exhibitor News distributed via Business Wire

 

News Release Distribution Options for Exhibitors

Business Wire offers exhibitors, sponsors and presenting companies several cost-effective options to distribute important news. All news releases distributed via Business Wire will automatically post to the exhibitor news archive. Services include news release and multimedia distribution, online press kits, the EventTrak event data and media analysis report and a free 100-word exhibitor profile distribution.

For tips on drafting a news release or a media advisory, see page 6 of the OFC Exhibitor PR Toolkit.

 

OFC FIRST NEWS: New Product Preview

Are you planning to launch/show a new product, service or solution at OFC? Don’t miss an opportunity to have it included in the OFC First News guide. OFC First News is a comprehensive new product, service, partnership and company announcement guide distributed to media and analysts leading up to OFC show for use in writing their pre-show coverage and scheduling briefings at the event. This guide gives exhibitors the opportunity to give media and analysts advance information on corporate announcements leading up to and during the event. In addition to distributing the guide to registered media and analysts, OFC partners with leading technology analysts to review the announcements and provide members of the media with an exclusive, real-time analysis of the industry trends and technologies that will be announced during OFC.

Appropriate information includes company, customer and partner announcements; new product announcements; product enhancements; research initiatives, etc. Beginning in mid- February 2020, we will distribute two issues of the OFC First News guide to pre-registered media and analysts communicating exhibitor news and events.

 

OFC First News Requirements

News briefs must be submitted in the following format for inclusion in the program. Type must be in Calibri, 11-point font.

  • Exhibiting Company Name:
  • OFC Booth Number:
  • News release date:
  • Product category:
  • 75-100 word description of your news:
  • Company PR Contact:
  • Phone:
  • On-Site Phone:
  • Email:
  • Company website:
     

**You are encouraged include graphics and photos, in JPEG format only, to accompany your OFC First News brief

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